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Why marketing starts before you publish
What the authors who make the biggest impact do differently, and when they start.
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Your Free Book Marketing Blueprint
Get the free guide that shows you how to turn your non-fiction book into a client-attracting, business-growing asset… before it even launches.
Now rebuilt as a short online workshop, so you can work through it at your own pace and come back to it whenever you need to.
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This is what strategic authors do before they publish
If you're still writing your book (or stuck in the editing cave), it might feel too soon to think about marketing – but it's not. The authors who make the biggest impact don't wait until launch day to start building momentum. They start now.
The Book Marketing Blueprint is a straight-talking, practical guide for non-fiction authors. It's perfect for you if you want to:
- ✔Grow your audience while writing
- ✔Position yourself as the go-to expert
- ✔Set up your book to support your business from day one
If you're ready to make your book work harder and reach more of the people who need it, this is where you start.
Get the Blueprint nowWhat's inside
Six short lessons, each with a few practical things to do before you move on.
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Get clear on who the book is for
Pin down the reader, the problem and the promise so every decision gets easier.
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Position yourself as the go-to expert
Line your book up with the work you actually want more of.
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Grow your audience while you're still writing
Simple, repeatable visibility that builds momentum without eating your week.
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Build your launch plan
The 12 weeks around publication, mapped out in plain English.
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Make the book work for your business
Turn readers into enquiries, speaking invitations and clients.
Behind the Blueprint
Behind this guide is Sophie Stardust – a creative strategist who supports non-fiction authors to grow their audience, raise their profile and turn their book into a business asset. The Book Marketing Blueprint was created to help you get ahead of the game, with clarity, confidence and a plan that fits you.
I'm a straight-talking strategist with over two decades of experience helping entrepreneurs, creatives and authors turn their ideas into income – without the burnout. I specialise in supporting non-fiction authors to build clarity, visibility and business momentum through their books.
From pre-launch planning to visibility and audience-building, I'll help you focus on what matters most – and get it done with minimum faff. Whether you're writing your first book or planning your next launch, I'm here to help you move forward with purpose and build something that feels like you.
See how I help authorsClear strategy. Practical support. Real results.
Everything in this guide is designed to help you market your book with confidence – before it's even published. Inside the Book Marketing Blueprint you'll find smart, practical steps that have helped countless non-fiction authors build their audience, boost visibility and turn their book into something that actually supports their business. No gimmicks. No overwhelm. Just clear, actionable guidance to help you get moving.
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